Because your email list is an asset - hopefully containing email addresses belonging to loyal customers who spend more money as well as referral sources who love to tell others about you - offering an incentives in exchange for an email subscription is really the least you can do to thank and reward you most valuable contacts.
Offering incentives for joining your email list can reward your business in a least two ways:
- Increase signups: the number of people willing to share their contact information with you is likely to increase if they feel that they are getting something of value in return.
- Increase loyalty: An incentive rewards your subscribers and can cause loyalty, repeat business, and referrals to increase.
Some incentives, such as ongoing discounts, can be inherent part of being on the email list - and are, therefore, immediate upon subscription. Immediate incentives abound and could include:
- Discount or rewards points on every purchase.
- VIP access to special events, front row seats and so on.
- Access to members only information.
- Free trials, gifts or additional services.
To learn more about:
Email Marketing software please visit: www.ExpediteSimplicity.com
Full Service Email Marketing, please visit: www.Expedite-Email-Marketing.com
Other good bulk email broadcasting blog.
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Another marketing medium that works exceptionally well with email is SMS marketing. SMS marketing is particularly well-suited for gaining more business from one's existing clientele.
ReplyDeleteSMS Marketing is easy to start, extremely affordable, and, most importantly, consistently produces results far in excess of other traditional vehicles.
For more information on how SMS Marketing can be used across a variety of verticals, visit www.textsmsmarketing.com